“We are privileged to be among the fashion greats who have been affiliated with H&M so far, and to be designing a collection appealing to fashion savvy, street smart women, and to be including some great pieces for men, too. Jimmy Choo will bring to H&M a sophisticated, fashion forward, accessible and glamorous collection - the perfect party pieces to buy now and then wear out that night!”
-Tamara Mellon, Founder and President, Jimmy Choo
Yes, you read that right! Jimmy Choo will join the greats that have collaborated with H&M by launching a line of their own! Jimmy Choo's glamorous and sexy British flare has been admired and adored by most of the population from afar, however, the grandiose idea to partner with H&M will allow this luxury brand name to be more accessible and affordable.
On November 14, roughly 200 H&M stores world-wide will launch Jimmy Choo's label complete with shoes and accessories. Excitedly, in an attempt to dress the H&M consumer from head to toe, clothing will also retail to "accessorize" the accessories. That's correct, the accessories make the outfit, the clothes are there for support!
You'll see visions of studs, fringe, crystals, animal prints, glossy fabrics, strappy sandals, stilettos, boots, flats and more all melted together with sassy attitude and 1980's inspiration. The clothing falls nothing short of a complete runway recap that's retail ready. Every angle of every trend is offered and the design details remain just as important here as they are in Jimmy Choo's renowned couture collections. With the design aspect of creating pieces as "individuals", the consumer can mix and match the entire line to create a look of their own.
A selection of accessories, shoes and clothing will also be available for the "fashionist-o". Men can shop leather, wool blazers, boots, bags, shirts, pants and luxury fabrics blended of silk and cashmere. Much like the photo above, the clothing makes a statement and accessories are prominent. Jimmy Choo will provide accessory looks similar to the features highlighted in my October 23rd Men's Fashion Friday, so be sure to step out of your comfort zone and try something new. Not to worry, mannequins will be there for inspirational support!
Don't miss the opportunity to check out this highly anticipated partnership. Visit H&M online by clicking here. The economy may be down, but there are great things coming from it! Shop the runway at your local H&M* come November 14th and flaunt your style this holiday season!
*Not available at all H&M locations
*Not available at all H&M locations
